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06/03/2021

Regional convenience chain streamlines labor and task management

Dan Berthiaume
Senior Editor, Technology
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Maverik — Adventure’s First Stop, is replacing two disparate task and workforce management solutions with a single platform.

Operating over 360 convenience stores in 11 states across the Intermountain West, Maverik is integrating and streamline store execution and labor scheduling for more than 6,000 associates with Reflexis One technology. Maverik is rolling out solutions from artificial intelligence (AI)-based workforce management solutions vendor Reflexis (now part of Zebra Technologies), including Real-Time Task Manager, Workforce Scheduler, and Time and Attendance. 

Maverik seeks to simplify tasks, labor operations and compliance, while also empowering store associates to maintain a quality customer experience. The Reflexis One platform is designed to help employees save time by anticipating store demand to ensure that each location has the right people scheduled at the right times, based on factors such as skillsets, customer traffic, and on-site workload. 

The platform brings together information from across the enterprise to enhance operational efficiency, with the ultimate goal of enabling workers to spend more time serving customers.

“We chose Reflexis Systems because of its integration capabilities that offered Maverik the opportunity to combine workforce scheduling, time and attendance, and task management into the same platform,” said Danielle Mattiussi, VP of retail operations, Maverik. “Migrating to Reflexis One, a fully-integrated task and workforce management solution, will enable us to achieve next-level performance benefits by simplifying scheduling and task execution for our employees.”
“Reflexis One has a long track record of helping convenience stores streamline operations and achieve more accurate labor forecasts,” said Suresh Menon, senior VP and GM for software solutions, Zebra Technologies. “The platform’s integration of labor and task management capabilities allow Maverik to coordinate across stores, enhance execution and schedule labor to ensure every employee is visible, connected and fully optimized.”

Headquartered in Salt Lake City, Maverik operates more than 360 stores across Arizona, Colorado, Idaho, New Mexico, Nebraska, Nevada, Oregon, South Dakota, Utah, Washington, and Wyoming.