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Rue21 and Sony Pictures Entertainment team for movie promotion
Warrendale, Pa. -- Rue21 is partnering with Sony Pictures Entertainment to promote the release of "The Mortal Instruments: City of Bones.” The promotion awards a winner with two tickets to the Hollywood movie premiere; three additional winners receive movie prize packs.
In addition, Rue21 is hosting two legs of Sony Pictures' 10-market mall tour where fans can see the stars of the film, Lily Collins and Jamie Campbell Bower. Rue21 is hosting the events at the Chicago Ridge Mall (Chicago) and Franklin Mills Mall (Philadelphia).
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Ferrandino & Son names sales/marketing exec
Farmingdale, N.Y. -- General contractor Ferrandino & Son has hired Ryan Sklar as VP sales and marketing, effective immediately.
Sklar has served in senior sales executive positions with Nautica and Tommy Hilfiger, and spent nine years as VP operations at Capital Contractors.