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Kenneth Cole selects Zmags for mobile, social and tablet commerce
Boston -- Zmags, a provider of rich media mobile and social merchandising, announced that Kenneth Cole has chosen Zmags CommercePro to create integrated web, mobile/tablet and Facebook-commerce brand experiences that drive product discovery and inspire purchase.
Kenneth Cole’s first commerce-enabled catalog launched in November, providing a dynamic and engaging experience to help its customers discover and buy the perfect gift.
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Accenture report: Consumer electronics industry faces projected $17 billion product returns bill
New York City -- Customers returning electronics products will cost U.S. consumer electronics retailers and manufacturers nearly $17 billion this year, an increase of 21% since 2007, according to a new Accenture research report. These costs include receiving, assessing, repairing, reboxing, restocking and reselling returned products.