Online discount platform prevents fake deals

Brad’s Deals is reaching out to users of a platform that verifies online offers.

Brad’s Deals is joining the Fakespot Verified Deals program to provide users of the Fakespot platform with curated offers. Through this integration, Fakespot and Brad’s Deals will be referring users to each other’s websites, starting with basic links from Fakespot.com to Amazon deals on Brad’s Deals. In the coming months, there will be more advanced integrations happening as part of this collaboration. 

Founded in 2001, Brad’s Deals connects shoppers with validated online deals and discounts. Using proprietary e-commerce artificial intelligence (AI) engines, Fakespot helps consumers identify unreliable online reviews and counterfeits while providing summary information from authentic data. 

“One of the most significant challenges of shopping online is finding a source you can trust to help you make smarter purchases,” said Amy Bourne, president and COO of Brad’s Deals. “That is why our partnership with Fakespot is so important. It further supports Brad's Deals mission of creating the consumer advantage, which includes the safe and reliable sourcing of products for our shoppers. Every day, millions of consumers are impacted by misleading or falsified product reviews. It is time for a new normal where retailers operate at optimal levels of authenticity and with zero tolerance for this behavior.”

“After reviewing user feedback and researching ways to provide Fakespot users with deals on good products, we decided to create Fakespot Verified Deals,” said Saoud Khalifah, CEO of Fakespot. “Unfortunately, too many platforms are not transparent on how they use affiliate links and targeted ads to generate revenue. We’re thrilled to be partnering with a team that goes that extra mile in researching deals to ensure that they are trustworthy and originating from a reputable source.”