News

Amsterdam, Netherlands – Staples Europe has launched new websites in both Germany and Netherlands. The sites offer a refreshed look and feel and many new features, such as personalized shopping with product recommendations based on customer preferences.

New features also include an updated search engine and filtering tools, easy reordering for frequently used products, quick checkout with a mini-cart that makes it easy to insert coupons, save addresses, and review orders, and a new store locator and ship-to-store functionality.

For peanut butter cup lovers, the New Year will mark not only a fresh start but also a chance to dig into Butterfinger's latest confection. Butterfinger Peanut Butter Cups, which offer a fresh spin on the classic peanut butter and chocolate combo, are now shipping to stores nationwide and will be available beginning in January.

Washington, D.C. -- Over 80% (84.2%) of retailers say their standard shipping deadline for guaranteed Christmas delivery will expire prior to Friday, Dec. 20, according to Shop.org’s eHoliday survey conducted by Prosper Insights & Analytics. Free standard shipping offers will follow suit, as nearly three-quarters (74.2%) of retailers who already have or will offer a free standard shipping promotion say their promotion will expire on or before Dec. 20. (Shop.org is a division of the National Retail Federation.)

The majority of American shoppers think that holiday discounts advertised by retailers are faked, according to a survey conducted by British marketing consultant David Rawlings.

Rawlings’ Google survey, "Before-Christmas sales — Do you believe the discounts are genuine?" queried 1,500 American Internet users, and found that more than 70% of those polled answered "no" to that question.

Austin, Texas -- Merchandise optimization solution-provider Revionics said that it has entered into a multi-year agreement with DIXY Group, one of Russia’s largest national retail operators in the food retail market, to provide Revionics price optimization solution to the company’s DIXY Neighborhood Stores, which includes 1,580 retail stores.

By Tricia Downing, VP, FRCH Design Worldwide

Macy’s plans to build a major direct-to-consumer fulfillment center near Owasso in Tulsa County, Okla., to support continued sales growth driven by Macy’s omnichannel strategy.

The site is strategically located near the intersection of 76th St. North and Lakewood Ave., about 12 miles north of Tulsa. The company is expected to invest more than $170 million in the facility.
 

Toledo, Ohio -- Hickory Farms has launched a new website featuring faster page load times, easier navigation, and improved search and checkout functions. Customers can shop on-the-go with the site's mobile and tablet-friendly design.