News

New York -- A new IBM study of more than 30,000 global consumers found that consumers are willing to share their personal information with retailers, particularly if they get good value in exchange.

According to the findings, the percentage of consumers willing to share their current location via GPS with retailers nearly doubled year-over-year to 36%. Thirty-eight percent of consumers would provide their mobile number for the purpose of receiving text messages and 32% would share their social handles with retailers.

PURCHASE, N.Y. — Fans of Mountain Dew Kickstart will now have two new ways to invigorate their nights thanks to Mountain Dew Kickstart Black Cherry and Mountain Dew Kickstart Limeade, which debut in retail stores nationwide today.

Guess has unveiled a new mobile app for its customers powered by the MicroStrategy Alert Platform.

The new Guess app, which is available simultaneously on Apple iOS and Android devices, offers a personalized high-interactivity loyalty channel between Guess and its customers through their mobile phones. It merges social loyalty with traditional loyalty by rewarding brand ambassador customers for extending Guess campaigns and promotions through their social networks (Facebook, Twitter, SMS, or email).

The NRF 2014 Conference & Exposition kicked things off Sunday, Jan. 12 with sessions examining both how social media will continue to evolve as a dominant means of customer interaction and how the brick-and-mortar store will remain a highly relevant part of the retail environment in the 21st century. Let’s look at a few highlights from each session.

Picturing Social Success

RadioShack is enlisting specialty retail industry veteran John W. Feray to help the company execute its turnaround strategy and has appointed him EVP and CFO effective Feb. 6.

Feray joins RadioShack from Dollar General, where he has been SVP of finance and strategy since 2008 under both private equity ownership and as a public company. With responsibility for financial planning and analysis, long-term strategic planning, real estate market planning and operational improvement activities, he has been credited as a key contributor to Dollar General's growth.

New York -- VeriFone Systems announced that The Jones Group Inc. has selected VeriFone solutions to enable mobile payment acceptance and enhance customer experience for its internationally recognized brands, including Jones New York and Nine West.

VeriFone will upgrade the brands’ payment environments with its PAYware Mobile e210 mobile point-of-sale (mPOS) solution and the MX 915, an NFC-enabled, multi-media payment terminal.
 

New York -- Regional discount retailer Fred’s is making some big changes to its merchandising and operations groups to begin 2014 and has retained several firms to review strategic opportunities.

Supervalu has elected Gerald Storch as chair of its board of directors. The appointment comes after Robert Miller, who has chaired the boar since March 2013, announced his resignation.