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CVS MinuteClinic to switch to EpicCare EMR
Woonsocket, R.I. – CVS MinuteClinic will switch to the Epic electronic medical record (EMR) called EpicCare. MinuteClinic currently uses its own proprietary EMR.
EpicCare will support MinuteClinic's evidence-based model of care and facilitate connectivity with health care providers nationwide that currently use Epic, including many major health systems, hospital networks and physician groups currently affiliated with MinuteClinic. MinuteClinic's full deployment of EpicCare is expected to take 18 months.
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Banana Republic unveils omnichannel campaign for spring
Banana Republic will unveil an omnichannel marketing campaign called “True Outfitters” in March 2014.
Styled by Jessica Diehl and shot by Mikael Jansson, the campaign was developed with Laird+Partners, Banana Republic's advertising agency. The campaign will appear in March and April publications, supplemented by outdoor, online and direct mail. Digital portions include a dedicated website and a special YouTube event on March 2.