News

A manufacturing facility in Rogers, Ar., operated by Redman & Associates plans to hire 74 new workers as it increases domestic sourcing of ride-on toys sold at Walmart.

Global ecommerce and payment processing leader First Data Corporation and Microsoft to simplify retailers ability to offer and redeem local deal offers.

The companies said that First Data’s OfferWise solution has been integrated with Microsoft’s Bing Offers Card-Linked which consolidates local deals from a number of deal providers. OfferWise is an open platform that enables retailers to electronically attach offers to any consumer payment card or mobile wallet to allow streamlined and automatic redemption of the offer at the point of sale.

Shoppers in the United States plan on spending an average of $646 on gifts this holiday season, representing an 11% increase over the $582 they planned to spend, on average, in 2012, according to Accenture’s annual holiday shopping survey. The forecast uptick is more optimistic than other holiday surveys released to date.

New York -- Instagram is adding advertising to its application. The popular photo-sharing app, which was acquired by Facebook last year, informed users about the change on its blog.   

Boston – Women are more likely to have shopped online in the past year than men (57% compared to 52%), but men are more likely to have made a purchase via smartphone (22% compared to 18%) or tablet (20% compared to 17%), according to a new study from SeeWhy Conversion Academy.  

The report, “The Roles of Gender, Geography and Age in Mobile Commerce,” reveals that among 18-to-24-year-olds, women are actually more likely than men to shop via smartphone (21.6% compared to 21.3%) and tablet (20% compared to 14%).

Wilmington, N.C. -- National mobility equipment franchisor 101 Mobility is seeking to attract potential franchisees in the Kansas City, Mo., market. 101 Mobility has introduced geo-specific online advertising combined with SEO-rich organic content to reach potential Kansas City franchise candidates.

101 Mobility currently has 29 franchisees operating physical and online stores in 70 territories.

Most retailers now have some sort of social presence, but too often it consists of having an account on popular social media networks and little more. Following are five examples of recent retail social media offerings that leverage social media’s unique ability to engage consumers, improve operations and boost profits.

American Eagle – ‘Rock Your Walk’

J.C. Penney Co. is expanding its kids and baby line-up with the launch of exclusive new brands, including dedicated in-store environments for Disney and giggleBABY.

Penney’s Disney shop concept ranges in size from 800 sq. ft. to 1,100 sq. ft. The branded department features toys, collectibles and children's apparel designed exclusively for Penney and showcasing various Disney characters.

In its PizzaRev case study series, CSA offers an insider’s look at the conception, initial rollout and growth of the southern Calif.-based fast-casual concept PizzaRev. Likened to “the Chipotle of pizza,” this innovative chain lets customers choose from an artisanal array of toppings to craft their own pizzas very quickly in a high-end stone hearth oven. A test kitchen in Northridge, Calif., was launched in April 2012 and two additional locations quickly followed.

San Francisco – Twitter has officially filed for an IPO with Securities and Exchange Commission (SEC). The social network reported a net loss of $79.4 million, down 38% from the previous year, on revenue of $316.9 million in 2012, a 198% increase from 2011.

In addition, Twitter said in the filing it has 215 million members who send 500 million tweets per day.