News

Kmart boosts its pharmacy rewards program
Kmart is trying to increase pharmacy traffic with a new Shop Your Way rewards program that gives members $10 back in points (10,000 points) for every five qualifying prescriptions filled in a rolling 12-month period.
Overstock.com goes retro with omnichannel Bret Michaels promo
Salt Lake City – Break out the hairspray and acid-washed jeans, Overstock.com is launching a new omnichannel promotion with none other than Bret Michaels, frontman of legendary hair-metal headbangers Poison. The Overstock.com Mother's Day Spa Getaway with Bret Michaels sweepstakes provides an all-expenses-paid hotel and spa trip to Phoenix, where the winner and a guest will have dinner with Michaels.

9 things retailers need to know about data breaches

Verizon is out with its annual cyber security report and while the findings are disturbing the good news is that retailers can thwart many a breach attempt by focusing on a handful of basic attack patterns.

Verizon's "2015 Data Breach Investigations Report," reveals that cyberattacks are becoming increasingly sophisticated, but many criminals still rely on decades-old techniques such as phishing and hacking. In fact, 70% of cyberattacks use a combination of these techniques and involve a secondary victim which adds complexity to a breach, according to the report.
Target does creative fitness deal with Lifetime

Target is flexing its marketing muscles with the introduction of a 39-minute workout regimen at Lifetime Fitness clubs to shape up sales of its proprietary C9 Champion activewear brand.
What retailers need to know about the omnichannel revolution

Merchandising and marketing concepts such as shoppable videos, digitized stores and social campaigns on Instagram and Twitter were alien ideas to retailers just a few years ago. Not anymore, according to Tom Ebling, CEO of cloud-based e-commerce solutions provider Demandware, who has a unique perspective on what it means to be a “connected brand.”
Study: Electronic payments up 5% in 2014

Herndon, Va. - In 2014, ACH (automated clearing house) volume grew to almost 23 billion electronic payments, an increase of almost 5%, or 1 billion transactions, from 2013 volume. According to new statistics released by NACHA — The Electronic Payments Association, a total of more than $40 trillion was transferred via NACHA’s ACH Network in 2014, increasing more than 3% compared to 2013.
Sam’s plays hardball with Texas football fans

Texans love their football so what better way to drive traffic at the opening of a new Sam’s Club in Austin than enlisting some of the game’s biggest legends and rising stars.

Sam’s opened a new club in Austin on April 16 and to turn up the heat in a market accustomed to warehouse club shopping the retailer drafted notable players to appeal to fans of every generation.
Office Depot and Walmart among top companies for women’s business enterprises

New York -- Office Depot, Walmart, Target, Macy’s and CVS Health are among the top companies for women’s business endeavors, according to the Women's Business Enterprise National Council (WBENC). The list is designed to recognize organizations that integrate policies and programs across the corporation to enable growth and reduce barriers for women-owned businesses; increasing opportunity in new markets – both domestically, and international; fueling innovation; and empowering communities through economic growth and job creation.
Brown Shoe Company rebrands at Caleres

Corporate identities don’t get more generic than Brown Shoe Company which helps explain the shift to a new name but most customers won’t even notice.
Office Depot, Walmart named top companies for women

Office Depot, along with Walmart, Target and CVS Health, have been named as top companies for women, according to the Women's Business Enterprise National Council (WBENC).