News

Nielsen navigating new package design territory
Nielsen knows what makes brand marketing effective and now the company is applying its consumer communications expertise to the world of packaging.

Nielsen Design Navigator is the name of a new creative enablement tool the company contends helps marketers improve the in-market effectiveness of package design.

Nielsen is known as a leader in marketing effectiveness, innovation forecasting and in-market success but the introduction of the Design Navigator is new territory. Why the company has made the move is understandable.
Canadian outdoor retailer meets digital expectations with hybris
Calgary – When the concept of things changing at “Internet speed” is discussed, often overlooked is the fact that the Internet itself changes at Internet speed. E-commerce websites must offer functionality and overall shopping experience on par with the latest online consumer expectations. Canadian specialty outdoor retailer Wholesale Sports Outdoor Outfitters, which operates 13 stores in western Canada as well as a website, has had to face this issue.

Bass Pro set to open 10th Florida store

Bass Pro Shops will soon be fishing for new customers in Florida, as the retailer has set a date for its opening in the Tampa Bay area.

According to WFLA in Tampa, the retailer says it will open its doors at 10501 Palm River Rd. in Tampa on July 29.
Ex-Walgreens exec to be digital chief at Lululemon

Lululemon Athletica has named a former Walgreens executive as the athleisure company's next digital chief.

Lululemon announced that Miguel Almeida will be executive vice presiden-digital when he starts with the company in mid-July. He will report to the company’s CEO, Laurent Potdevin.
Who’s got the cheapest prices: Amazon or Walmart.com?

New York -- The gap in prices between Amazon and Walmart.com’s grocery basket has widened in the past two months, according to a report by 360pi. The company conducted a two-month study, comparing a basket of grocery pantry/household items spanning a number of CPG brands with a non-grocery basket (such as toys, electronics and tools) basket shopped on Amazon.com and Walmart.com.
Rockler improves store workflow with Reflexis

Medina, Minn. - Rockler Woodworking and Hardware has improved store workflow by implementing the ReflexisPlus and StoreWalk for ReflexisPlus task management and retail store auditing solutions. Rockler, which provides woodworking and do-it-yourself supplies, tools, and media implemented the Reflexis store execution and compliance solutions in three weeks in its 29 stores located across the U.S.
Walmart has online EDLP opportunity

Online pricing intelligence provider 360pi compared Amazon.com and Walmart.com prices earlier this year in a dynamic pricing study and discovered Walmart changed its prices more often than Amazon.

The company looked at Amazon.com and Walmart.com prices comparing a basket of grocery pantry/household items spanning a number of CPG brands with a non-grocery basket (such as toys, electronics and tools) shopped on Amazon.com and Walmart.com between April 9 and June 9, 2015.

Three key finding from the report were:
Bed Bath & Beyond misses Q1 profit, same-store sales

Union, N.J. – Bed, Bath & Beyond Inc. missed Wall Street expectations for profit and same-store sales during a not-so-comfy first quarter of 2015. Net earnings dropped 18% to $158.5 million from $187.1 million, with increased selling, general and administrative (SG&A) and interest expenses offsetting higher gross profit.

Net sales totaled $2.74 billion, an increase of 3% from $2.66 billion. Same-store sales increased by 2.2%, including the negative impact of Canadian currency fluctuation.
Nook still a drag on Barnes & Noble

Barnes & Noble Inc. posted another disappointing quarter of financial results as the retailer continues to struggle against Amazon.com and declining Nook sales.
Barnes & Noble loss narrows

New York – Barnes & Noble Inc. beat Wall Street expectations, sharply reducing its loss even as sales fell.

The bookseller reported a net loss of $19.42 million in the fourth quarter of fiscal 2015, down from a loss of $36.7 million in the year-ago period. Reductions in selling, general and administrative (SG&A) and interest expenses, as well as lower depreciation and amortization, drove the decline in net loss.