News

Online fraudsters apparently do not keep nine-to-five hours.

According to a new study from fraud detection technology provider Sift Science, “The United States of Fraud,” online transactions conducted at 3 a.m. are most likely to be fraudulent.

The high likelihood of fraud at 3 a.m. occurs across all time zones. Also, fraudsters are more likely to transact during the weekdays.

Andrew Hunt, the co-founder of the hot eyewear retailer Warby Parker, has raised $138.3 million for a new venture capital firm, reports Boston Business Journal. The Boston-based firm is called Elephant Partners and is reportedly focused on consumer Internet, mobile and software. (Boston Business Journal)

Shoppers who hit the aisles at Kmart this Halloween are in for more treats than tricks.

The company said that shoppers in costume on Oct. 31 will receive a coupon for a purchase over $30. Additionally, the first 100 children ages 12 and under who show up to trick or treat will receive a fun-size candy bar.

Mobile devices are becoming the norm for every facet of consumers’ lives, including shopping.

According to a new infographic from membership-based retailer DirectBuy, 29% of U.S. adults describe their smartphone as something they can’t live without, 44% sleep with a smartphone by their bed to avoid missing notifications, and 67% check smartphones for notifications even without receiving some type of notification.

Consumers’ intentions often differ materially from their behavior and retailers better hope that is the case this year or it won’t be a happy holiday, according to the latest consumer research from the National Retail Federation.

Most retailers recognize the importance of combining the best of digital technologies and physical stores to profitably create a seamless and consistent customer experience across channels. There’s a good reason for this. Their most valuable customers are engaging with them across all channels: store, mobile, social and online. Some retailers find that these omnichannel customers spend two times to five times more than customers who buy in only one channel.