News

Amazon expects enhanced Prime competition with Google, Apple
It’s no secret Amazon.com counts Google and Apple as two of its biggest competitors for general online domination. So, according to Motley Fool, Amazon is expanding a specific benefit of its Prime paid loyalty service intended to both boost membership and stay current with Google and Apple’s consumer offerings.

Read more by clicking here.
Tech Bytes: Top Three Items on Shoppers’ Holiday Experience Wish Lists
We all know the stress of seasonal shopping can make the holidays anything but merry for consumers.

However, there are a few key customer experience features retailers can offer to help make this time of year bearable, if not downright happy, for beleaguered shoppers. The holiday customer experience should be:

App-centric

Study: What do consumers think about personalized marketing?

Before you declare your personalized marketing efforts a success, check with your customers.

That is the overriding message from a global study of 1,200 consumers and 200 marketing professionals conducted in October 2015 by Forrester Consulting for hybris. The study, “The Contextual Marketing Imperative,” finds that while 66% of marketers rate their efforts at personalization as “very good” or “excellent,” just 31% of consumers report companies are consistently delivering personalized, cross-channel experiences
How BI Can Help Shape Your Marketing Strategy

Digital marketing is a discipline that is rapidly evolving; that’s because the Web itself is changing faster than ever. We’re nearing the realization of Web 3.0 – The Semantic/Intelligent Web – thanks to the mountains of data pouring out of new devices, products, and social platforms every second of every day.

As a result, marketers need to understand how this deluge of data impacts content & community marketing strategies.
Report: Pep Boys accepts higher offer from Bridgestone

According to the Associated Press, the company announced on Friday that it will sell itself to Bridgestone for $863 million, a $28 million increase over the previous deal. The two companies announced they would merge in October for a price of $15 per share. Then, Carl Icahn stepped in last week, offering $15.50 per share. [Nashville Business Journal]
Neiman Marcus hit by department store slump

The strong dollar’s influence on tourism and store traffic led the Neiman Marcus Group to report a decline in same-store sales for the first time in six years.
The North Face uses artificial intelligence to engage with customers

Specialty outdoor retailer The North Face is engaging its nature-oriented online customers in a very down-to-earth way.

The North Face is launching a new interactive online shopping experience. Using the IBM Watson artificial intelligence platform and Fluid XPS intuitive recommendation engine, customers can now use natural conversation as they shop online to receive personalized outerwear recommendations.
Study: What retailer leads in holiday shipping speed?

Only one retailer has averaged online deliveries in one day so far this holiday season.

According to a Kurt Salmon study of online orders from 62 retailers across a broad range of categories, including brick-and-mortar and online-only retailers, Zappos kicked delivery into a higher gear than any other analyzed retailer with an average of delivery in one day.
See Target's new holiday pop-up in Manhattan

Target merges physical and digital retailing in its holiday pop-up, Target Wonderland, in Manhattan.
Restoration Hardware keeps building on growth streak

Restoration Hardware Holdings’ (RH) innovative store growth initiatives are starting to bear fruit, as the luxury home furnishings retailer reported record sales and profits in the third quarter.

For the period ended Oct. 31, the company reported net income of $20.7 million, or 49 cents per share, compared to $19.4 million for the same period last year.

Revenue increased 10% to $532.4 million, from $484.7 million in the year-ago period. It was the firm's 23rd consecutive quarter of double-digit revenue growth. Same-store sales increased 7%.