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Retail loyalty is big business
Customers who belong to a retailer’s loyalty program spend more — significantly more — than those who do not. That’s according to a new study by Accenture Interactive, which found that members of retailers’ loyalty programs generate between 12% and 18% more revenue for retailers than those who do not belong. The report was based on a survey of U.S. retailers across specialty, big-box, department, drug and convenience stores. -
The critical factor for consumers when shopping online is…
When it comes to providing a satisfactory customer experience, online retailers have to deliver on their promises. Sixty-six percent of e-commerce shoppers consider delivery a decisive factor when shopping online, according to a new study by enterprise delivery experience solution provider Convey. In addition, 70% of consumers report they are unlikely to return after a poor delivery experience.

