News

Vera Bradley is adding some deep e-commerce experience from Best Buy to its board of directors.

Kelley has e-commerce, marketing, and strategic planning experience and has served as president, e-commerce for Best Buy since 2014. Prior to joining Best Buy, Kelley served as senior VP, e-commerce for Chico's FAS and held the posts of VP of retail real estate and marketing and VP of e-commerce for L.L. Bean.

Nashville, Tenn. -- GBT Realty Corporation announced it acquired a 13.1-acre site along Memorial Blvd in Murfreesboro, Tennessee for $2.4 million. The company plans to develop the site into The Shoppes of Northgate, a 98,000-sq.-ft. center anchored by a 30,000-sq.-ft. Sprouts Farmers Market, along with retail tenants PetSense, Liquor Barn and Newk’s Eatery. The construction of the $16 million retail center is expected to begin this month with store openings set for spring 2016.

When it comes to understanding what consumers want, one retailer stands tall above the rest.

According to a new study of 1,000 consumers from beacon marketing platform provider Swirl Networks Inc., Amazon.com holds a clear lead in knowing its customers. Fifty-six percent of consumers say that Amazon demonstrates an understanding of their individual preferences and needs on a regular basis.

Specialty retailer Francesca’s says its third-quarter sales show initiatives such as reducing inventories and enhancing assortments are producing results ahead of a new growth strategy for the company.

For the third quarter ended Oct. 31, the company posted a net income of $6.95 million, down 4.4% from a year earlier, and earnings of 16 cents per diluted share, down 1 cent from the third quarter of 2014. Net sales were up 19% from one year ago, to $103.7 million. Same-store sales rose 4%.

Angela Ahrendts, senior VP of retail for Apple and former CEO of Burberry, is taking a more luxe approach in some of the company’s retail stores. “The stores are the best physical manifestation of the brand,” Jan Dawson, an analyst at Jackdaw Research, told the New York Times. “Angela is bringing her sensibility to that experience.” [New York Times]

New technologies, new products, new consumer preferences — change always threatens to disrupt the status quo, and the retail landscape is no different. The trick is to determine which trends are passing fads and which have real staying power.

To help, we asked six experts from the Daymon Worldwide family of companies (Interactions is a subsidiary of Daymon Worldwide) to share their predictions for trends that will have the biggest impact on the U.S. retail environment in 2016.

Improved Transparency and Distribution

A decline in traffic at Jos. A. Banks stores weighed heavily on Men's Wearhouse in the third quarter, forcing the company to consider store closures and job cuts.

Shoppers at Walmart stores will soon be able to pay with their smartphones as the retailer has developed a unique solution to become the newest entrant in the crowded world of mobile wallets.

Retailers looking to make their in-store customer experience more appealing can take a few basic technology-enabled steps.

Former Target Chief Marketing Officer Michael Francis will reportedly serve as a marketing consultant at Walmart when the retailer’s current CMO steps down.