Vestcom names marketing vp

LITTLE ROCK, Ark. Vestcom International, the leading provider of data-driven shelf-edge marketing solutions to major retailers and brand manufacturers, announced the appointment of Jeff Weidauer as vp of marketing.

Most recently, Weidauer served as vp of marketing for CBS Outernet. Prior to that, Weidauer worked for Albertson’s at its corporate headquarters in Boise, Idaho, as director of corporate advertising.