PITTSBURGH Last night, athletes in Nike gear scaled a rock-climbing wall with the Manhattan skyline in the background as they showcased the exclusive Nike ACG collection that just launched at Dick’s Sporting Goods.
"We [Nike] are pleased to have entered this strategic partnership with Dick's Sporting Goods to license the ACG brand for the US market,” said Dean Stoyer, Nike U.S. media relations director. “This new relationship will strengthen and grow Nike's outdoor Nike ACG product offering and continue to differentiate Dick's Sporting Goods' offering to its customers."
Nike ACG, or All Conditions Gear, includes parkas, jackets, pants, tees and pullovers and accessories for both men and women. Thanks to different fabric technologies, like Nike Dri-FIT, Nike Therma-FIT, Nike Storm-FIT and Nike Thermal-Sphere the items compliment a lifestyle of an athlete who is on the move, regardless of the weather. The collection also features bright colored items, like fuchsia and Paradise Aqua Swirl Jackets to insert a bit of fashion into function.
“The Nike ACG collection offers fashion forward colors, performance enhancing fit and unique layering,” announced a Dick’s Sporting Goods representative. “It is, what we believe, the best outdoor apparel ever.”