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TRU wish list program to help support Make-A-Wish Foundation


WAYNE, N.J. — Toys"R"Us announced that through Nov. 5, for every wish list created in-store or online it will donate $1 in Toys"R"Us gift card, up to $50,000 to the Make-A-Wish Foundation. In addition, the Toys"R"Us Children's Fund, a public charity affiliated with Toys"R"Us Inc., has provided the Make-A-Wish Foundation with a $275,000 grant.

Creating a Wish List is always a fun way for parents and kids to begin the holiday season, but this year, the simple act of creating their list can help make dreams come true for some very special kids through the Make-A-Wish Foundation," said Greg Ahearn, chief marketing officer, Toys"R"Us U.S. "In conjunction with this initiative, we're introducing some great new tools to make sharing, updating and viewing wish lists more convenient wherever, however and whenever our customers choose to do so."

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