StoreBoard Media partners with Rite Aid

New York City Media network StoreBoard Media said Tuesday that it has forged a new partnership with Rite Aid Corp. in which StoreBoard will sell and manage media advertising on the security pedestals at the entrance to more than 4,800 Rite Aid stores in 31 states and Washington, D.C.

With Rite Aid added to its existing network, StoreBoard Media said it becomes the largest indoor billboard network in the United States with more than 72,000 advertising panels in more than 12,000 chain drug stores nationwide.