Staples marketing evp joins CarMax board
RICHMOND, Va. Shira Goodman, evp of marketing at Staples, has been elected to the CarMax board of directors, CarMax announced today.
Goodman joined Staples in 1992 and has held a variety of positions of increasing responsibility in general management and marketing prior to her promotion to evp in 2001. In her current role, Goodman is responsible for the strategic, creative, operational and financial aspects of all Staples' marketing, advertising, public relations and charitable giving programs.
Prior to joining Staples, Goodman worked from 1986 to 1992 at Boston-based Bain & Company in project design, client relationships, and case team management.