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Sleep in on Black Friday with Payless

11/17/2009

TOPEKA, Kan. Payless unveiled its winter collections and launched its first-ever "Sleep In" Black Friday shopping offer.

The Sleep In offer delivers additional savings on top of Payless' already planned Holiday BOGO sale, which allows shoppers to buy one item and get the second item of equal or lesser value at half off. The Sleep In offer, exclusive only to customers who text SLEEPIN to 242424 beginning now until Nov. 25, is designed to allow shoppers to avoid the Black Friday crowds and let them sleep in and still take advantage of sales all weekend long. The Sleep In digital coupon will be delivered on Thanksgiving Day to those that text in; the special offer is valid Black Friday through Sunday, Nov. 29, at all Payless stores across the U.S. excluding Payless in ShopKo stores. Shoppers must show their digital coupon on their cell phone or texting device in order to receive the additional offer; standard texting rates may apply.

In addition to Black Friday, Payless has accessories available for an average of under $15 and as low as $4, items including opaque and patterned tights, bright hard case wallets, wristlets, jewelry, winter weather accessories and handbags. The winter collection is arriving in stores now featuring the designer trends with special holiday collections of the Christian Siriano for Payless and Lela Rose for Payless labels. Payless designer items are available at prices ranging from $27.99 to $50 an item.

The winter collection also features well-known brands such as Airwalk, American Eagle by Payless, Dexter and Champion.

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