Report: Domino’s promotes names change on Instagram
Ann Arbor, Mich. – Pizza retailer Domino’s, which recently shortened its name from “Domino’s Pizza,” is reportedly turning to social media to promote the name change and also locate out-of-date signs. According to the Chicago Sun-Times, Domino’s is encouraging consumers to upload photos of signs with the old Domino’s Pizza logo and name to Instagram using the hashtags #LogoInformants and #Sweeps.
Participating consumers will be entered into a contest where the grand prize is a year’s worth of free pizza.