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PepsiCo names new chief marketer


PURCHASE, N.Y. PepsiCo has announced the appointment of Jill Beraud to the newly created position of chief marketing officer, reporting to Indra Nooyi, PepsiCo chairman and ceo.

Beraud comes to PepsiCo after spending the past 13 years at Limited Brands, where she was most recently chief marketing officer of Victoria's Secret.

"We have some of the world's strongest brands and some of the world's greatest marketers, but never have we integrated our marketing efforts in a holistic, global and disciplined fashion across the PepsiCo enterprise," said Nooyi. "Jill has a proven track record of building brands and delivering profitable sales growth through innovative marketing. Her experience overseeing the entire Limited Brands portfolio as well as her consumer goods background will enable us to integrate our brand marketing efforts and stay ahead of macro consumer trends with a deeper level of sophistication."

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