Padua to head hispanic marketing for Coke

ATLANTA Reinaldo Padua was recently named assistant vp of Hispanic marketing for Coca-Cola North America. Padua will be responsible for leading CCNA’s Hispanic marketing strategy and program execution.

Padua joins the company from the Zyman Group, an international marketing strategy consulting firm, where he was a managing consultant for several global clients in the food, beverage, retail and insurance industries.