Nike names global marketing head
BEAVERTON, Ore. Nike has announced that John Slusher, vp of sports marketing for Asia Pacific and the Americas, has been named vp of global sports marketing for Nike. Slusher will report to Nike ceo Mark Parker. Slusher replaces Adam Helfant, who will be leaving the company later this month.
In addition to driving sports marketing strategy and execution in the Asia Pacific and the Americas regions, Slusher has been responsible for managing all dealings with U.S. pro leagues and has led negotiation teams for many of Nike’s sports marketing agreements, including those for Brand Jordan and Converse.