Macy's seeks charities for annual campaign

Macy’s is looking for charity partners to participate in the retailer’s 10th annual national “Shop For A Cause.”

The retailer’s one-day-only shopping event, which is very popular with shoppers, is designed to support local charities’ fundraising efforts.

This year’s Macy’s “Shop For A Cause” event will take place on Aug. 29 and charities can sign up now to participate. Since 2006, the program has helped raise tens of millions of dollars for charities across the country, and in 2014, more than 4,000 charities signed up to participate.

“Macy’s is proud to invite our customers to join us in giving back to causes that make a difference both locally and nationally,” said Martine Reardon, Macy’s chief marketing officer. “For the last nine years, Macy’s Shop For A Cause program has raised many millions of dollars for thousands of charities across the country. We look forward to offering our customers and associates an easy way to make a positive impact in our communities while enjoying great savings at Macy’s.”

To qualify to participate, charitable organizations must have a 501(c) 3 or other recognized tax-exempt status. To apply, qualified charities should log onto macys.com/shopforacause and submit their application online. Macy’s will provide participating organizations with shopping passes to sell for $5 each, and the organization will keep 100 percent of the proceeds for every shopping pass that it sells. Customers can purchase a $5 Shop For A Cause savings pass from their favorite participating charity, then use the pass in any Macy’s store location all day on Aug. 29 and enjoy spectacular discounts.

From Aug. 19 through Aug. 29, 2015, customers will be invited to give $5 to the March of Dimes, the nation’s leading nonprofit for pregnancy and baby health, at any Macy’s register and receive a shopping pass valid for special discounts all-day on most regular, sale and clearance purchases (some exclusions apply) on Aug. 29. Online customers may participate, too, on macys.com on Aug. 29.

Macy’s operates approximately 775 locations in 45 states, the District of Columbia, Puerto Rico and Guam.