Macy’s partners with Olympian Shaun White on clothing line

Macy’s and Shaun White have joined forces to create a new and exclusive menswear line that reflects White’s adrenaline-pumping, eclectic style.

The Gold Medal snowboarder and skateboarder has ended his eight-year partnership with Target and will launch a new collection, called WHT SPACE, at Macy's. The collection will consist of fashion-forward staples that are highly wearable and capture the faster sides of White’s style. The limited-time collection will be available in approximately 175 Macy’s stores and on macys.com in mid-June.

“Shaun White is an icon in the world of extreme sports, and his cool style is emulated by fans around the world,” said Durand Guion, Macy’s vice president/fashion director of men’s. “WHT SPACE puts a twist on casual and offers product that is effortlessly stylish and as dynamic as Shaun is.”

The range is centered on the style mantra of refined exuberance, comprised of directional takes on wardrobe essentials, including abstract print, short sleeve wovens, statement tees, and embellished bomber jackets. Whimsical prints meet expert tailoring and slim fits, and details such as metallic hardware adorns classics as edgy yet urbane updates. WHT SPACE channels White’s thrill-seeking liveliness and combines it with his worldly scope in a line of apparel that is thoroughly modern.

“This line for Macy’s is exciting for me because it represents what I’m wearing now—my style and my taste,” said White. “Macy’s is such an iconic brand and my first choice for a home for this line.”

WHT SPACE items will range in price from $24-$29 for tees, $49-$59 for woven shirts, $59-$69 for denim and $89-$299 for outerwear.