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JCPenney announces largest Black Friday sales event

11/18/2010

PLANO, Texas JCPenney announced that it has planned its largest Black Friday sales event with more than 300 Doorbuster specials -- the most offered in company history.

“The economy is continuing to challenge customers to shop smarter this year, but they still want meaningful gifts that offer exceptional value,” said Steve Lawrence, co-chief merchant for JCPenney. “JCPenney is well positioned for Black Friday by helping customers prepare for the season with our wide selection of stylish, high-quality gifts at affordable prices, convenient shopping options and superior customer service. Customers will find that JCPenney is truly a one-stop-destination for everyone on their list.”

JCPenney's doorbuster sale will run from 4 a.m. to 1 p.m. on Black Friday. Deals include a one-carat diamond ring for $79.99, women's boots for $29.99 or less and a five-piece luggage set for $38.88.

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