Ciara teams up with Staples, DoSomething.org for school supply drive

NEW YORK and FRAMINGHAM, Mass. Singer-songwriter Ciara is joining Staples and DoSomething.org for the 2nd annual national Do Something 101 school supply drive.

As part of Do Something 101 (www.dosomething101.org), Ciara is encouraging teens to make a difference this summer by collecting school supplies and dropping them off at their nearest Staples store, from July through September. In addition, Staples customers can get involved by donating $1 at any Staples store with 100% of the proceeds benefiting local teens in need. Each Staples store is matched to a local educational and not-for-profit organization serving disadvantaged youth, and DoSomething.org and Staples will ensure that all the donations get to these partners just in time to head back to school.

"The Do Something 101 campaign is such a great cause. I can’t imagine going to school without pencils, notebooks and other basic supplies,” said Ciara. “Every little bit counts and, through Do Something 101, the more we can get these essential products to teens, the more we help kids stay in school and excel even further. I look forward to working with DoSomething.org and Staples to spread the word!"

To help kick-off the campaign, Ciara is starring in a public service announcement (PSA) that will air on television and radio stations nationwide starting in July, and Staples is donating more than $125,000 worth of school supplies to the program.