Bret Michaels brings rocker style to PetSmart

PHOENIX — Multi-platinum rock star Bret Michaels has partnered with PetSmart to launch a line of pet products. Available exclusively at PetSmart stores in the United States, Canada and Puerto Rico and online at www.PetSmart.com, the collection includes toys, beds, apparel, collars, leashes, and bowls.



“I know there are other pet parents like me who want to show off their pets in rock-star style,” said Michaels. “I’ve been a pet lover since I was a child so I created this line for everyone who wants something unique to rock their pets’ world.”



Products include:



Bret Michaels Pets Rock Tour Bus with Hide and Seek Toys: This plush tour bus is rock-worthy with a bold flame design and holds hide-and-seek plush figures so pets can have fun looking for Bret’s entourage.



Bret Michaels Pets Rock Cuddler Bed: It’s soft for snuggling yet edgy with its faux grommet trim and a skull patch “tattoo”.



Bret Michaels Pets Rock Thorn-Embossed Leather Collar and Leash: This tough-looking collar and leash (sold separately) have embossed thorn and vine detailing with red stitching.



Bret Michaels Pets Rock Skull Sundress and Bret Michaels Pets Rock Outlaw Tee: Designed for your canine’s inner rock star, your pet will have style and swagger to spare in either a skull-patterned sundress – a fun, party-style outfit decked out with a belt accessory and silver studs – or a tee that shows a dog’s wild side with a “Rebel American Outlaw” slogan printed over a faded American-flag backdrop.



”Partnering with Bret Michaels allows us to offer pet parents unique products that are reflective of their pets’ personalities,” said Laurie Taylor, VP hardgoods merchandising for PetSmart. “The rocker vibe of the Bret Michaels Pets Rock collection extends PetSmart’s assortment of exclusive products, adding yet another one-of-a-kind option for pet parents.”