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Employee engagement in a social media world
Retailers are now well familiar with social media as a means of engaging consumers, but may be less familiar with using this means of interactive dialogue to engage employees. And, yes, even those employees out on the sales floor. Why is employee engagement so important? Because profits are important.
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2012 could be the year (finally) for apparel sales improvement
It seems like forever that that Walmart has been describing the performance of its apparel department as “a work in progress,” but this could be the year things turn around thanks to a number of factors working in the company’s favor.
For starters, the return to basics emphasis is giving Walmart customers what they want and expect from Walmart, just as the market for apparel is enjoying strength and disruption at a competitor is creating the potential for share gains.