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M-commerce: Your Sales Force’s Secret Weapon to In-Store Success
By Joe Gillespie, president and CEO of Zoove
The online shopping experience has many benefits: access to unlimited inventory, quick search capabilities, and overall convenience. But it lacks one key element: human interaction. Before making a purchase, consumers often want to try out products — to see and touch them, or get a second opinion. In fact, a recent IBM survey reveals that nearly nine out of ten consumers still finalize their purchases in-store.
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Checkers/Rally’s selects Cardfree platform for end-to-end digital solution
San Francisco -- Cardfree, a mobile commerce provider to large merchants, announced that quick-service restaurant chain Checkers/Rally’s will leverage its full commerce platform to provide consumers with a complete mobile experience.
