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JCP manages October comp increase!
J.C. Penney scored a major victory during October with same stores sales up 0.9%. That may not seem like much, but for a company that has been written off by many the meager increase offers an encouraging tailwind heading into what retailer’s nationwide expect to be a challenging holiday season.
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Brand Keys: Holiday spend down 5% in 2013
New York – The average consumer will spend $825 on holiday purchases in 2013, a 5% drop from last year. According to the new Brand Keys annual holiday survey, only 19% of shoppers surveyed indicated that they started shopping for the holidays in October, 5% fewer than 2012.