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Survey: Consumers like Firefly, won’t buy Amazon Fire
Seattle – Consumers like the Firefly feature that lets users of the Amazon Fire phone scan objects to obtain information and perform instant purchase on Amazon.com, but not enough to switch from their current phones to Amazon Fire. According to a survey of 53 consumers from UserTesting, 84% chose Firefly as their number one or two favorite feature of Amazon Fire.
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Meijer drives early BTS sales with price drops and digital coupons
Meijer is generating traffic to its stores with weekly promotions and price drops on more than 300 of back-to-school items, which it plans to continue offering into September. In the past few weeks alone, customer traffic has consistently doubled, according to the retailer.