News

New York -- Consumers engage with retailers on Facebook more than they do on the retailers’ own websites. Nine-in-10 consumers say how much they spend is impacted by their social media engagement with a brand. These are some of the findings of a study by Infosys, a leader in consulting, technology and outsourcing.

Black+Decker’s consumer branded power tools, outdoor power equipment and home products are sporting a new look. The redesigned logo was designed to modernize the brand which has been around for more than 100 years.

Babies"R"Us has entered into a strategic partnership with TheBump.com, a leading pregnancy and parenting website that offers advice, ideas, resources and support to first-time parents.

GameStop reported increases in global and same-store sales for the nine-week holiday sales period ended Jan. 4, but results missed analysts’ expectations thanks to a greater-than-expected decline in sales of new game titles for Xbox 360 and PlayStation 3.

Prism Skylabs, a global leading cloud service provider, has hired former Apple executive Cliff Crosbie as SVP of managed services.

Crosbie comes to Prism Skylabs after overseeing Apple’s global preferred reseller program. In his new role, he will be charged with growing Prism’s visual merchandising and auditing services

“I’ve never seen a merchandising or analytics solution as effective as Prism Skylabs,” said Crosbie. “I couldn’t be more excited to join the team.”
 

Target is investing $5 million in a coalition of cyber-security organizations to launch a marketing campaign to educate the public about phishing scams and security.

The coalition includes the National Cyber-Forensics and Training Alliance, the National Cyber Security Alliance and Better Business Bureaus.

"Cyber-security is fast becoming one of the biggest marketplace challenges for businesses and a huge concern for their customers," Council of Better Business Bureaus president and CEO Mary Power said.

Environmental Defense Fund has hired Diane Munns as senior director, smart power collaboration.

Munns joins EDF from MidAmerican Energy Company where she served as VP of regulatory relations and energy efficiency since 2008. She represented the company at national and regional regulatory forums and was responsible for direct management of the energy efficiency group, including strategy, personnel, budget and compliance.

Victory Electronic Cigarettes announced that Bill Fields, former president and CEO of Walmart stores division, will join its board of directors.  

Consumers engage with retailers on Facebook more than they do on the retailers’ own websites. Nine-in-10 consumers say how much they spend is impacted by their social media engagement with a brand. These are some of the findings of a study by Infosys, a leader in consulting, technology and outsourcing.

The Hain Celestial Group, an organic and natural products company, has acquired Tilda Limited, a Basmati and specialty rice products company. Tilda brand's portfolio includes more than 60 dry rice and ready-to-eat products under the names Tilda, Akash Basmati and Abu Shmagh.