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Catalogs.com launches Dynalog
Fort Lauderdale, Fla. — Catalogs.com has launched Dynalog, a new dynamic digital catalog solution that enables retailers to create interactive e-catalogs that are optimized for Web and mobile devices. The solution does not use PDFs or shrink down existing catalogs into digital format, but allows retailers to develop, customize and launch customized digital catalogs within 30 minutes.
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Acosta gains Costco capabilities with acquisition
Acosta Sales & Marketing acquired Anderson Daymon Worldwide, a sales and marketing agency focused exclusively on Costco.
Anderson Daymon Worldwide has had a relationship with Costco since 1983 and currently has 200 employees and 11 regional offices in the United States and the United Kingdom. The company exclusively serves Costco. As part of the transaction, Daymon Worldwide, which operates a product demonstration division called Interactions, will no longer hold an interest in the Costco business and will not be affiliated with the newly created Acosta division.