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Maximum engagement
Kohl’s pursues ‘Greatness Agenda’ with enterprise omnichannel initiatives
If you’re going to create an agenda, it may as well be an ambitious one. And the “Greatness Agenda” being pursued by Kohl’s Corp. is certainly that.
“Our strategy is to be the most engaging retailer in the U.S.,” Janet Schalk, executive VP and CIO of Kohl’s, explained during an interview with Chain Store Age. -
Rebecca Minkoff gets ‘connected’
Stores mix fashion with the best of digital and physical retail
Rebecca Minkoff has tapped into a sweet spot when it comes to integrating the best of online and offline retail.
The designer’s first two U.S. flagships, in downtown Manhattan and the Pacific Heights section of San Francisco, are showcases for how to use technology to create a highly personalized and engaging shopping experience in a physical space.

