Netflix opens one-of-a-kind restaurant on Las Vegas Strip
Some of Netflix’s hottest shows are the inspiration behind an unusual new restaurant in Las Vegas.
The streaming and entertainment giant has opened Netflix Bites at the MGM Grand Hotel & Casino in Las Vegas. Described as a one-year culinary residency, the restaurant offers breakfast, lunch, and dinner — with each menu item inspired by a hit Netflix show or movie, including Bridgerton, Stranger Things, Squid Game, One Piece, Glass Onion: A Knives Out Mystery and more.
Netflix Bites is also a feast for the eyes. It immerses customers with visuals, many rendered tongue-in-cheek, inspired by the Netflix shows.
The Las Vegas opening follows the success of Netflix Bites in Los Angles. Open for six weeks in 2023, the pop-up became the most searched restaurant in L.A., with reservations fully booked its entire duration.
"Netflix Bites is a new way to experience fan-favorite movies and shows — when our fans find a show they like, they don't just want to love it — they want to live it,” said Josh Simon, VP of consumer products at Netflix. “There's no city in the world that knows best how to immerse fans in over-the-top worlds like Las Vegas. MGM, known for their top-notch hospitality and entertainment, is the ideal creative partner delivering fun, original storytelling through memorable food and drink experiences."
Coming Soon: Netflix House
Netflix is due to debut its most ambitious physical experience to date, Nexflix House, in 2025, with openings at King of Prussia Mall, King of Prussia, Pa., and Galleria Dallas in Dallas. Described as experiential entertainment venues, the two Netflix Houses will occupy former department store locations and span footprints of more than 100,000 sq. ft.
“At Netflix House, you can enjoy regularly updated immersive experiences, indulge in retail therapy, and get a taste — literally — of your favorite Netflix series and films through unique food and drink offerings,” stated Marian Lee, Netflix’s chief marketing officer, in a release in June. “We’ve launched more than 50 experiences in 25 cities, and Netflix House represents the next generation of our distinctive offerings. The venues will bring our beloved stories to life in new, ever-changing, and unexpected ways.”
