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UPS: International online shopping is on the rise
More U.S. online shoppers are buying items from international retailers. To compete against these lower prices, U.S brands to step up personalization efforts. -
Lowe’s VR app spurs project planning
A home improvement chain is helping shoppers better envision how to design and build their homes. Though a partnership with Google, Lowe’s launched the Lowe's Vision app. Powered by Tango, a 3D technology developed by Google, the app leverages augmented and virtual reality to enable shoppers to begin planning their renovation needs before they even set foot inside a store.