Survey: Consumers have high awareness of emerging shopping technologiesShoppers may know about digital tools such as smart speakers and subscription services, but they aren’t necessarily using them. Marshalls gives customers surprising reason to visit stores on Aug. 16An off-price retailer will hold a one-day promotion to boost store traffic. Kohl’s partnering with Facebook on brand curation Kohl’s is partnering with a social media giant to bring emerging brands to its stores. CSA Exclusive: Aldo follows up on early steps toward Instagram shopping Specialty footwear retailer Aldo Group is envisioning a bright future with social commerce and user-generated content. Guest column: Five ways to leverage AR for retail Augmented reality (AR) can transform retailers’ marketing efforts in a variety of ways. America’s newest ‘mall’ is located in cyberspace Obsess offers multiple virtual stores on one online platform. Amazon lets more customers hunt for treasure Amazon is bringing its Treasure Truck mobile/social promotion to four new cities and expanding pickup locations. Target lets Gen Z entrepreneurs show their stuff The first-ever Target Incubator concluded with a demo day for all eight participants. Kroger feeds consumer need for printed photos Billions of digital photos are taken every day, and The Kroger Co. is betting shoppers want to make some of them “real.” CVS takes on Amazon Prime with membership program CVS Pharmacy is looking to expand its appeal to millennials while also making a defensive move against Amazon as the online giant becomes more aggressive in health care. Study: Amazon’s Prime Day 2019 was big – but how big? A new study reveals whether Prime Day 2019 sales reached expected highs. Tech Viewpoint: Three Gen Z marketing tips from Gen X For effective Gen Z marketing strategies, retailers should look back to the age of grunge and flannel. First Previous 289 290 291 292 293 Next Last
