Shopify opens platform to content creatorsShopify is releasing a new tool designed to let independent content creators and brands connect with its retailers. Staples targets back-to-school shoppers with its appStaples is turning its mobile app into a single point of access for all of its back-to-school deals and special offers. The next era of DTC is ‘direct-to-community’ As we begin to emerge from the pandemic, one of the most important learnings about commerce is that people want to shop their values and build more genuine relationships with businesses. TikTok launches new ad solution in time for holidays TikTok is expanding its capabilities as an advertising platform. Walmart reaches streaming deal with Paramount+ Walmart’s latest promotional partnership for its Walmart+ paid membership program involves a major streaming service. Walmart partners with BNPL platform in Walmart+ promotion Walmart is rewarding high-spending Affirm users with a free trial Walmart+ membership. Tommy Hilfiger partners with ThredUp for resale Tommy Hilfiger is exchanging shopping credit for customers’ used apparel items. Virtual inclusive beauty event returns at Sephora Once again, Sephora is offering its “Sephoria” event in a gamified digital environment. Sponsored SMS Marketing 101 Wednesday, Aug 31, 2022 11am ET / 8am PT David’s Bridal to host livestream shopping event — on TikTok David’s Bridal has signed a TV celebrity to host the brand’s first-ever live TikTok shopping experience. First Previous 107 108 109 110 111 Next Last