Store Systems

We all know the stress of seasonal shopping can make the holidays anything but merry for consumers.

However, there are a few key customer experience features retailers can offer to help make this time of year bearable, if not downright happy, for beleaguered shoppers. The holiday customer experience should be:

App-centric

BJ's Wholesale Club has promoted its COO to president and chief executive officer just months after recruiting him from Hess Retail Corp.

The club retailer announced that Christopher J. Baldwin, BJ's president and chief operating officer, has been named president and CEO, succeeding Laura J. Sen, who is assuming the role of non-executive chairman. The appointment is effective Feb. 1.

Industry estimates show in-store conversion rates (percentage of visitors who take the desired action to purchase) are below 30% and dropping. This means 70% of store visitors leave without buying. Never before has there been greater competition for sales and a smarter, more connected consumer base.

RH's innovative growth initiatives are starting to bear fruit, as the home furnishings retailer reported record sales and profits in the third quarter.

Restoration Hardware Holdings’ (RH) innovative store growth initiatives are starting to bear fruit, as the luxury home furnishings retailer reported record sales and profits in the third quarter.

For the period ended Oct. 31, the company reported net income of $20.7 million, or 49 cents per share, compared to $19.4 million for the same period last year.

Revenue increased 10% to $532.4 million, from $484.7 million in the year-ago period. It was the firm's 23rd consecutive quarter of double-digit revenue growth. Same-store sales increased 7%.

Mobile payment is impressively rising in consumer adoption and interest, but Apple Pay is not their first or even second choice.

According to a 2015 survey of more than 1,000 U.S. adult consumers by location-based mobile platform provider Retale, 43% of respondents have previously used a mobile device, such as smartphone, tablet, or smartwatch, to make a purchase in a brick-and-mortar retail store. This is a 7% increase year-over-year compared to the 36% who reported they had used mobile payment in Retale’s 2014 study.

Target merges physical and digital retailing in its holiday pop-up, Target Wonderland, in Manhattan.

Watch this video for a time-lapsed video on how Target transformed a 16,000-sq.-ft. space in Manhattan into its holiday-themed pop-up, Target Wonderland.