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Report: Seamless shopping, mobile commerce are top online priorities
Providing shoppers with a consistent brand experience across channels is retailers’ top digital priority. That’s according to a survey from Boston Retail Partners (BRP), in which 56% of surveyed retailers said they were focused on a consistent brand experience across channels as a top digital priority, followed by improving the mobile shopping experience (46%) and personalization (40%). -
New store-supply-chain scenario
Supply chain visibility is important in omnichannel success. The Internet of Things could be the perfect tool to keep inventory hiccups throughout the demand chain to a minimum.
“While many retailers have a mind-set that IoT is about satisfying customers and not moving product, supply chain IoT use cases still interest retailers,” said Steve Rowen, managing partner at Retail Systems Research.
