Omnichannel

When connecting with retailers, consumers are warming up to more complex and emerging technologies.   Retailers are starting to integrate artificial intelligence (AI) and voice technology into communications with shoppers — and consumers are increasingly receptive. In fact, 79% of shoppers have used text, messenger apps or voice devices, and 74% indicated they have used live chat when shopping.  

If you’re not in gaming or medical arts, virtual reality is likely to be one of those items that sits on your to-do list, but is not likely to be near the top. It’s one of those items for which many a business person elects late-adopter status: Let the tech geeks and early adopters figure it all out and then I’ll jump in when it becomes relevant to me.  

Consumers continue to make the majority of their purchases at the physical store. However, their constant connectivity to the cloud through smartphones, laptops, tablets and smart watches — combined with the popularity of e-commerce — is redefining their expectations of the ideal in-store experience. Today, consumers want the same convenience, personalization and simplicity they’ve grown accustomed to online.    

Kohl's is extending its collaboration with Amazon in a way that is almost sure to drive increased traffic into its stores while solving one of the online giant's biggest challenges.     The department store retailer will begin accepting Amazon.com returns at 82 Kohl's stores in Los Angeles and Chicago. The chain will not only ship eligible items back to an Amazon fulfillment center free of charge, but will also pack up the goods for shipping if the customer has not done so.    

Grocers that offer digital resources on e-commerce sites are positioned to attract, convert and retain online customers going forward.   This was according to “Beyond the Supermarket Shelves: How Consumers are Navigating the Grocery Shopping Experience Online and In-store,” a report from PowerReviews.  

As it expands online and opens stores offline, Untuckit is looking forward to its biggest holiday shopping season to date.   

Amazon is putting Fashion Week couture items into Londoners’ hands within an hour.   Amazon is partnering with designer Nicola Formichetti to offer one-hour delivery to London-based Prime customers. Available items were originally featured on the catwalk during a London Fashion Week fashion show on Saturday night, according to Reuters.  

Eager to get merchandise into shoppers’ hands the same day they place an order, 65% of retailers will offer same-day delivery within two years.   This was according to the “2017 Digital Commerce Benchmark Survey,” from Boston Retail Partners (BRP).