Omnichannel

Of the common areas hosted by a mall, the busiest has become the virtual one. Increasingly, consumers frequent mall websites to check out promotions at their favorite retailers. Website views are nothing new — but the escalation in mobile connectivity presents a revolutionary opportunity for retailers.

Duluth, Ga. -- Airport retailers around the globe are missing out on valuable opportunities to generate more revenue from time-starved and mobile-enabled travelers, according to a recent survey by NCR Corp., a leading provider of airline and airport self-service, retail, wayfinding and mobile solutions.

On the banks of the Missouri River, in the northwest corner of the greater St. Louis metropolitan area, historic St. Charles is home to more than 65,000 people. At the gateway to this fast-growing area, a “mini-city” is emerging: The Streets of St. Charles, developed by Cullinan Properties of Peoria, Ill., will deliver an enticing 1 million-sq.-ft. mixed-use community.

Atlanta -- A study released Tuesday by commerce provider Innotrac Corp. provided insights into how today’s e-tailers are faring in terms of online progression.

The study, called SmartHub, evaluated 100 leading U.S. e-retailers across six different product categories in February. It found that the average number of checkout pages required to complete an order was three. Only 7% of merchants surveyed offered one-page checkout as an option.

In other findings:

Recovery is a relative term when applied to retail real estate. It’s taken a couple of years of determined optimism, but most in the industry have now reconciled themselves to the realities of the new world order. A world where capital is cautiously invested and most retailers, even those that are opening new stores, have flattened growth rates. Gone are the days of expansive, unrestrained development — replaced instead by measured, deliberate decisions and a renewed focus on redevelopment, relocation and re-evaluation of portfolios.

By Thierry Costa, [email protected]

BENTONVILLE, Ark. — The Walmart board of directors is poised for an infusion of fresh, and young, talent when shareholders vote to approve a slate of directors that includes Google’s VP of local and maps.

Today’s retail associates have more selling tools at their disposal than ever before — not the least of which is the increasingly popular tablet. The mobile device has taken not only front-of-house selling to new levels but has added efficiencies and enhanced employee productivity to back-of-house functions as well. Chain Store Age talked with Mike Stinson, VP marketing of Motion Computing, about the trend toward tablets.

What are some of the most prevalent uses of tablets in the retail environment?