Data & Analytics

Ongoing weakness at Staples' North American retail division has resulted in the planned closure of 225 units as part of a larger expense savings program and increased emphasis on digital initiatives.

The store closure announcement, part of a larger plan expected to save $500 million by the end of 2015, was announced in conjunction with the release of fourth-quarter results and new insights regarding the company’s online business.

The Children’s Place is the latest retailer to say heavy promotions and bad weather hurt its fourth-quarter results.

The company’s net earnings in the quarter ended Feb. 1 dropped 18% to $15.7 million, from $19.1 million in the year-ago period, which had an extra week. It reported net sales of $467.5 million for the quarter, down from $509.2 million in the year-ago period. Same-store sales declined 4.3%.

Walmart didn’t mention competitive issues as a source of sales weakness during its fourth quarter, but reports this week from Kroger and Costco indicate they were at least a contributing factor.

Snack manufacturer Mondelez International has entered into a global strategic partnership with Facebook, as the company continues to shift more media spending to digital, especially social and mobile, across the entire consumer journey.

Walmart’s tepid sales performance in the fourth quarter is water under the bridge, so when Walmart U.S. CEO Bill Simon spoke this week at an investor conference he quickly focused on the growth potential of smaller stores, which are being expanded at a more rapid pace.

Bad weather and a reduction in food stamps didn’t seem to have an effect on Kroger during the fourth quarter as the retailer posted a 4.3% increase in identical-store sales, meaningful profit improvement and offered an optimistic outlook for the year ahead.

The NPD Group has signed a market information services agreement with Nielsen, a leading global provider of information and insights into what consumers watch and buy, for school and office supplies retail market data and analytic services.  

By combining Nielsen’s market information, including sales data from food and drug channels, with NPD’s existing school and office supplies business, which covers office superstores, mass merchants, e-commerce and other retailers, NPD says it will deliver the industry’s most complete view of the marketplace.

Connecting brands with influential voices via social media is the premise on which Collective Bias was founded. This week the firm strengthened that proposition with several new initiatives to increase the effectiveness of brand’s social shopper marketing efforts.