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IBM software helps Bon-Ton Stores’ website boost holiday sales
Armonk, N.Y. -- IBM on Wednesday announced that the Bon-Ton Stores website and its seven leading brands have experienced a double-digit increase in their online sales using IBM software to advance their online and mobile commerce features.
Chain Store Age recently conducted a survey of leading grocery executives to find out how the industry perceives analytics and how they are using analytics models in key operational areas such as forecasting, price optimization, space planning, and customer marketing.