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Solstice taps Demandware for e-commerce platform
Woburn, Mass. - Demandware on Monday announced that sunglass specialty retailer Solstice is taking its first step into the ecommerce arena by announcing the launch of its new online retail store www.solsticesunglasses.com built on the Demandware Commerce platform.
The new site mirrors the company’s upscale store design, combining clean sophisticated lines with the brands’ seasonal advertising campaigns. It offers more than 40 luxury, designer and sport sunglass brands, with easy-to-navigate search options designed to make shopping easier.
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Holiday off to positive start as retailers gear up for Cyber Monday
New York - The holiday shopping season got off to a positive if unspectacular start, according to preliminary results from the Black Friday weekend. The number of people who shopped at stores and online between Thursday and Sunday was up 8.7% to 212 million shoppers, according to a National Retail Federation survey of 4,306 shoppers conducted by BIGresearch. The total amount spent during the four-day weekend reached an estimated $45 billion, with the average spending rising 6.4% to $365.34, the survey showed.