Data & Analytics

Fingerprinting and DNA sampling are on back-to-school lists at Sam’s Club this year where the warehouse club operator is using the allure of free services to expose would-be members to its value proposition.

On Saturday, August 9 from 11 a.m. to 3 p.m. at clubs nationwide Sam’s is offering DNA testing and fingerprint kits as part of an annual free children’s health screening program. The screenings, which combine health and child safety information are available at the 596 Sam’s locations with a pharmacy.

Cambridge, Mass. – Target is the grocery brand with the highest positive consumer sentiment rating. In a survey of the grocery habits of 763 consumers exclusively released to Chain Store Age, analytics technology provider Luminoso Technology found that 60% of consumers had positive sentiment about Target as a grocery retailer.

GameStopTechnology Institute (GTI), the specialty retailer’s business unit, has entered into strategic partnerships with Shelfbucks, BestFit Mobile and Dynamic Signal to further extend its focus on driving technological innovation and change within its store environments.

GTI was launched by GameStop to pursue an open innovation strategy whereby the company partners with leading organizations and institutions to explore and build best-in-class research and development capabilities.

Washington, D.C. – The U.S. Department of Homeland Security is warning retailers about a new, nearly indetectable computer virus known as “Backoff” that poses a threat to POS systems. According to an advisory from Homeland Security, most antivirus software cannot recognize Backoff.

Seattle – Consumers like the Firefly feature that lets users of the Amazon Fire phone scan objects to obtain information and perform instant purchase on Amazon.com, but not enough to switch from their current phones to Amazon Fire. According to a survey of 53 consumers from UserTesting, 84% chose Firefly as their number one or two favorite feature of Amazon Fire.

Grapevine, Texas – The GameStop Technology Institute (GTI) business unit of GameStop has entered into strategic partnerships with iBeacon solution providers Shelfbucks and BestFit Mobile, as well as social media hub provider Dynamic Signal. The partnership with Shelfbucks and BestFit will bring Shelfbucks’ iBeacon platform and BestFit Mobile’s ProxDK solution into to its brick-and-mortar retail locations.

New York – Old Navy is launching a back-to-school promotion on the YouTube video platform. The retailer is releasing a video of a new back-to-school anthem, “Unlimited,” featuring cameos by stars of the youth multichannel network AwesomenessTV.

Nordstrom has entered into an agreement to acquire Trunk Club, a personalized clothing service for men.

Trunk Club delivers a stylist service that combines the convenience of online with a high-touch, personalized shopping experience. Nordstrom plans to leverage the acquisition to offer superior customer service and a seamless shopping experience.