Data & Analytics

New York -- The majority of companies will be increasing their budget for mobile marketing over the coming year, according to research published by Econsultancy and BuyDesire. Seven out of every 10 companies have stated that they will spend more on mobile marketing in the next 12 months, as they seek to keep up with the mobile revolution.

Reston, Va. – The start of the annual school year drove U.S. consumer traffic at retail sites in September. According to comScore MediaMetrix data, retail computer software sites were the third-most-visited website category in September 2013 with about 64.3 million unique U.S. visitors, up 12% from 57.3 million the prior month.

Southport, Conn. -- ShopRoxx, a retail store specializing in the latest fun-and-fresh fashion trends for young women, has chosen eWay Direct’s Calibr email platform to deliver more high-value repeat customers and better overall ROI for 2014.

Washington, D.C. -- The National Retail Federation calculated retail industry job gains at 15,200 in September, and 289,000 jobs year-over-year, a 2.4% increase over the same month last year and 2.0% higher than total private sector jobs over the past year.

New York – Despite many forecasts of a gloomy holiday season for retailers, Deloitte is predicting an increase in consumer spending. Deloitte's 28th annual survey of holiday spending intentions and trends indicates shoppers surveyed plan to spend an average of $421 on holiday gifts this year, up from $386 last year. They also expect to buy an average of 12.9 gifts, ending a five-year decline in the number of gifts they plan to purchase.

New York - Despite having more data and insights into consumer desires and preferences, companies in the U.S. have failed to meaningfully improve customer satisfaction or reverse rising switching rates among their customers. As a result, there is a potential $1.3 trillion of revenue at play in the U.S. market represented by the ‘switching economy’, according to new research released by Accenture.

New York - Almost three-in-four Americans are holding back on spending, according to a new Bankrate.com report, with stagnant income the most frequent reason (32%), followed by the need to save more (24%) and worries about the economy (20%). Just 27% of Americans say they are not holding back spending at all.

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Acton, Pa. – Action Services Group has signed a service agreement with Dollar General Corporation to provide its lighting, sign and electrical maintenance services to an additional 534 Dollar General store locations across Connecticut, Michigan, New Hampshire, New Jersey, New York, West Virginia and Vermont.

Plano, Texas – J.C. Penney Co. has reportedly been defending itself against anonymous allegations made on Twitter. According to Bloomberg, J.C. Penney recently had to publicly deny tweets saying the company had hired a bankruptcy attorney and no longer had Canadian credit.

Mooresville, N.C. - The U.S. Environmental Protection Agency (EPA) has awarded Lowe's Companies, Inc. the highest honors for industry leadership in its SmartWay and WaterSense programs. On Oct. 22, Lowe's received the 2013 SmartWay Excellence Award for its environmental performance in the freight transportation industry. This month, the EPA also recognized Lowe's with a 2013 WaterSense Sustained Excellence award for its long-standing efforts to educate consumers about water-efficient products and practices.