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Data & Analytics

  • Powerhouse Dynamics’ mobile app expands real-time facility ops and energy management capabilities

    Boston -- Powerhouse Dynamics, creator of the SiteSage enterprise energy and asset management system, is beefing up its mobile app with a series of control and reporting enhancements to provide facility  managers with complete facility energy and equipment operations management.   
  • Martha and Meredith in 10-year tie-up

    Martha Stewart Living Omnimedia and leading publisher Meredith Corporation have entered into a decade-long partnership that is being described as transformative.

  • EBay beats Street on Q3 revenue; lowers full-year forecast

    San Jose, Calif. -– EBay Inc. beat Wall Street estimates with its third quarter revenue results but lowered its forecast for full-year sales due to the impact of a May 2014 security breach. Net income fell 2% to $673 million from $689 million in the third quarter of fiscal 2013.  
  • Best Buy creates Intel brand zones

    Fifty Best Buy stores nationwide have launched new interactive departments branded as, “The Intel Experience.”

    What makes the initiative interesting is that Intel is a brand that powers many consumers electronics devices, but it isn’t a brand consumer directly seek out the way they do Samsung, Apple or LG.

  • Calvin Klein deploys digital denim fit guides at Macy’s

    New York -- Calvin Klein has deployed an interactive shopping experience at Macy's Herald Square store in New York City, soon to be rolling out at 18 other Macy's locations nationwide this year. Using dynamic marketing technologies from Creative Realities, Calvin Klein is employing interactive touch display and sales assistance applications developed by Creative Realities to support shoppers as they navigate the denim category.   
  • Amazon takes aim at retailers' weaknesses

    In what promises to be the most digital holiday season ever, Amazon has issued an appeal to shoppers who want to avoid busy parking lots, crowded stores and long checkout lines.

    Amazon’s appeal to shoppers was made in conjunction with the release of the online retailers 2014 Holiday Toy List and compounds traditional retailers’ already challenging effort to generate traffic to stores during the holiday season.

  • Lessons Learned from Back-to-School Shopping: Three Trends Driving Peak Season Strategies

    By Leela Rao-Kataria, GT Nexus    When most people are asked what the busiest holiday for retailers’ is they immediately cite the traditional holiday season. But most consumers don’t realize back-to-school shopping is the second biggest shopping season in the United States. And unlike the winter holidays, back-to-school has an additional challenge for retailers: it’s the longest running holiday season, extending over three months.    
  • American Eagle Outfitters tests in-store impact of shopBeacon

    Redwood City, Calif. -- Shopping app Shopkick reported on results of its end-to-end, iBeacon compatible technology, shopBeacon, with inaugural partner American Eagle Outfitters. The teen retailer installed shopBeacon technology at over 100 locations and has tested its impact on shopper behavior over the past months.     
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